Restaurant and beverage brand digital strategy, website design, and digital advertising

Building Engaging Digital Experiences

Digital experiences that create new means of participation

The days of the brochure website are dead. When a person visits your website they want information, yes, but they want something so much more. Your guests want a way to participate deeper with the brand in new ways that are unexpectedly delightful and relevant to the unique personality of the brand. It’s in these moments where the biggest opportunity to move the visitor from emotionally neutral to engaged, interested, and, eventually, advocates.

“Apps” are the buzzword of the year, but, just like everything else with a brand, they’re only as important as the relevancy of their content and functionality. Having an App doesn’t nothing for a brand if there isn’t a higher purpose and reason. It’s that focus that drives how we approach application design and development for restaurant and beverage brands.

Design and develop digital experiences for brands

Whether it’s rethinking a brand’s website, or developing an innovative approach to mobile apps, the Vigor team creates engaging, participation-focused digital experience strategies. Because it’s not about simply having a website or app, it’s about how those touch points enhance the lives of people and tell the brand’s story effectively.

Website Design & Strategy

Focus on crafting not just another website, but web experiencesthat get visitors to engage, participate and convert into a brand advocate. With vibrant content that tells a story and bespoke design, all built on a sound strategy with real business goals.

  • Research
  • Persona Creation
  • Information Architecture
  • Site Mapping & Wireframing
  • User Experience Design (UX)
  • User Interface Design (UI)
  • Website Design & Creative Production
  • Content Development & Creation
  • Responsive / Mobile-First Design
  • Content Management Systems (CMS)

Application Design & Strategy

Applications, whether mobile, desktop, or hybrid, require a user-first level of thinking to ensure they enrich lives and experiences with the brand. At Vigor, we take this user-first approach to create apps that streamline the way people interact with your brand.

  • Market Research
  • Persona Creation
  • Userflow Mapping
  • Wireframing
  • Information Architecture
  • User Experience Design (UX)
  • User Interface Design (UI)
  • Version Strategy
  • Launch Strategy

Content Marketing Development & Story Telling

Content is king. This adage is reinforced daily. The content on your digital experiences need to tell the brand’s story in invigorating, fresh ways. From video to written copy, we craft content that gets digested by the audience.

  • Content Strategy
  • Motion Design
  • Storyboarding
  • Script writing
  • Asset Creation & Curation
  • Copy writing
  • Search Engine Optimization (SEO)
  • Blogging & Brand Journalism