3 restaurant & beverage logo designs accepted into LogoLounge 10
15/06/17 Agency News , In the press # , , , , , , , , ,

3 restaurant & beverage logo designs accepted into LogoLounge 10

We’re always excited to be included in a new publication. It’s even more validating and honoring when it’s one as notoriously brilliant as LogoLounge. This week we were honored to hear that three of our logo designs were accepted into the 10th edition of LogoLounge.

The three logo designs selected are for Defie Moi, Brick River Cider Co, and Fioro.

Logo design for Defie Moi restaurant popup branding in Baltimore, MD

Defie Moi was a pop-up restaurant that focused on Asian-French fusion. The vision of Chef Cyrus Keefer, Defie Moi has graced the Baltimore scene numerous times to much critical acclaim. Our logo design for this food experience is a representation of a classed Chinese dragon mixed with a street-style custom type design.

Logo design for Brick River CIder Company craft cider branding in St. Louis, Missouri

Brick River Cider Co is a craft cider brand based in St. Louis. They have yet to launch, but the buzz is building around this new craft cider experience. The brand identity is a visual representation of the name and it’s Americana roots. Stay tuned for more work on this project as well as announcements of their opening and availability.

Logo design for Fioro fast casual restaurant branding in New York, NY

Fioro is an Italian fast casual brand that launched last year in New York. Read the full restaurant branding case study here. We handled everything from strategy through brand naming and identity design.

 

Learn more about our branding and concept development services for restaurants and our branding and design services for beverages »

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Selected for Print Magazine’s Regional Design Annual
29/01/17 Agency News , In the press # , , , ,

Selected for Print Magazine’s Regional Design Annual

2017 has already started off quite brilliantly with accolades and recognition from some of the design industry’s most respected publications and media outlets. Today, we celebrate our first appearance in Print Magazine’s Regional Design Annual – a selection of the nation’s best in class design work for 2016. The brand we crafted for Urban Tree Cidery, Atlanta’s very first cidery, was deemed one of the best in a mix of thousands of entries.

Urban Tree Cidery approached us in 2015 with the vision of bringing authentic cider to the South. Their passion for perpetuating a 100 year old legacy in the form of a family farm in North Georgia, combined with their desire to create a new legacy with their cider. This passion fueled our thinking for visually communicating the brand through packaging, brand identity, interiors, and various other touch points. Checkout the full case study on Urban Tree Cider’s branding and design here

Our recognition is shared by many other amazing designers and agencies who did some stellar work. We’re quite honored. Print also saw fit to include a pull quote from our supplied explanation of the thinking and direction. A little extra ego stroke for our team.

Have a look at the full group of selected work online, and definitely subscribe to Print. You won’t regret it.

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GD USA recognizes our work for Smoke & Duck Sauce
27/01/17 Agency News , In the press # , , , , , ,

GD USA recognizes our work for Smoke & Duck Sauce

When we set out to help our friends over at Smoke & Duck Sauce get into the world, we had one focus: Get people to pay attention to things they thought they knew. For us the opportunity came in Americanizing common Asian food items like the zodiac placemat and takeout menus. Our big thinking led to a redesign of the zodiac mats bringing it up to today’s world. The takeout menus serve as the perfect shape for folding 1 of 1000 origami cranes.

GD USA recently recognized this work via their website. “We’re honored to have the work recognized by such a renowned publication. As readers of GD, we have found the content shared to be of the highest quality and greatest value for the design community. Now, we have a little piece of our hearts and minds contributing to that level of design,” chirped Joseph Szala, Principal and Brand Strategist of Vigor.

From all of us at Vigor, to the GD USA team, thanks a million, friends!

View the full case study for Smoke & Duck Sauce here.

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Grits X Grids Podcast – A must listen
22/11/16 Agency News , Branding & Marketing Strategy # , , , ,

Grits X Grids Podcast – A must listen

We’re officially 12 episodes deep into the Grits X Grids Podcast – a spinoff of our acclaimed blog at www.gritsandgrids.com. We’ve had everyone from brand strategy experts like Denise Lee Yohn to beverage gurus like Dennis Malcolm Byron, better known as Ale Sharpton. Every week we chat with brilliantly creative minds about the creative and food and beverage industries. Each month is themed for focus and our chats are truly discussions on topics that help inspire, spark ideas, and give some sound advice to our listeners.

This is an invite to you to have a listen. After all, it’s absolutely free.

Listen on iTunes or at GritsAndGrids.com

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Featured on Communication Arts
06/05/16 Agency News , In the press # , , ,

Featured on Communication Arts

There’s something about your work getting featured on a respected media’s website. Communication Arts magazine has found our work for Urban Tree Cidery good enough to showcase to the world on their website. They just featured it today, and now our coffee tastes better and there’s a bit more spring in our step. Have a look at the feature »

Soak up the rest of the Urban Tree Cidery branding work here »

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Vigor takes Silver in Graphis Design Annual
08/09/15 Agency News # , , , , ,

Vigor takes Silver in Graphis Design Annual

There’s nothing quite like the feeling of winning. Especially when the competition is fierce. We are honored to announce that Graphis, a renowned design publication, has saw fit to award Vigor silver in their 2016 Design Annual. The design and branding work for the Burger Radio food truck has officially been recognized as best in class.

We knew from the first call with David Levine, owner and visionary behind Burger Radio, that this project would be something special. There was immediate chemistry and alignment on the vision and idea from the beginning which led to an amazing working relationship. The results are a thriving burger business that’s looking to move to a brick and mortar location while receiving many accolades over the past couple of years. For us, we get recognized for a job well done.

Special thanks to David for letting us be just as crazy and he, and to giving us the opportunity to do excellent, now “award-winning,” work.

View the work »

View the annual »

Pre-order the annual in hardback or digital versions »

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