Full Service Restaurant (FSR) branding & identity design

202 Market

When an expert chef contacts you about his new venture, you can’t help but be flattered and super-charged about the opportunity. Spearheading an urban revival in Roanoke, VA, 202 Market was on the threshold of being Roanoke’s premier nightlife and dining experience. Chef Chad Scott and team called in Vigor to design a brand, create an experience and build buzz around the to-be-iconoclast.

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