How Smart Content Builds Stronger Restaurant Brands

Person taking a photo of a colorful restaurant meal with a smartphone, emphasizing social media influence on dining decisions, especially Millennials & Gen Z.

The restaurant business has always been about storytelling—through food, atmosphere, and service. But in today’s digital world, that story doesn’t just unfold inside your four walls. It plays out online, where guests discover, follow, and connect with your brand long before they ever walk through the door. That’s why content creation has become such a […]

New ways for food court brands to thrive in malls – QSR Magazine

Making the mall foodcourt work for restaurant brands

Originally published by QSR Magazine For many of us, the food court was the first place to go in a mall. Right in the middle of bustling big box anchors and niche stores filled with everything from menswear to kids’ toys, the cool kids gathered in an epicenter of quick-service restaurants to see and be […]

Rise of the apptroverts

Originally posted on Medium You’ve seen them. You may even be one. They’re the people at the table whose faces are glowing from their smartphones almost completely disconnected from the world around them. While they may be disconnected from their physical space, they are simultaneously uber-connected to the entire world. These are the Apptroverted masses, […]

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