New Talent: Say hi to Natalie Suarez
10/11/17 Agency News # , , , , ,

New Talent: Say hi to Natalie Suarez

Want to know more about the newest member to the Vigor team? Well, here’s a step inside the mind of our Natalie Suarez, designer and copywriter extraordinaire:

What would you eat for your last dinner? Why?

So, my family celebrates Noche Buena on Christmas Eve, which is essentially a big buffet with lots of booze and dancing and every member of my extended family shows up. My dad will roast a whole pig for 12 hours, my aunt makes her signature flan, people just bring whatever they make best and its just a great meal. So, if I had to choose it would be that, but the stipulation is that I have my family there sharing it with me. Some of my fondest memories growing up happen around that dinner, preparing the food and sharing it with my family, and as I’ve moved away from South Florida I’ve realized how representative it is of my Cuban roots, so I try to do a mini-version of it with my inlaws and friends every year.

What’s your go to beverage/cocktail? Why?

Bourbon is always a good idea, and my go-to these days is an Old Fashioned. There’s no real reason behind it other than I don’t like super sweet or fruity drinks, so bourbon cocktails tend to walk that line. If not that, I’ve been into making El Presidente’s lately, which is a Cuban cocktail that was popular during Cuba’s heyday in the 50s. It’s typically made with white rum, a white vermouth, triple sec, and real grenadine (not that bottled sugar water), but the version I like to make uses aged rum and Lillet instead of vermouth.

What do you love to do in your freetime?

Hiking, knitting, cooking/baking are the top three right now, although it varies. I’m knitting socks for Christmas for some of my family members and that’s been taking up most of my time a) because socks are complicated and b) I have to fight my cat every time I break out the yarn. I also just really enjoy trying new things, seeing new places, etc. I try to not eat at the same restaurant twice or go on the same hike twice, just to see what else is out there.

If you had to open your own restaurant, what would it serve? What would you call it?

Ok so legitimately my back up plan in highschool if the graphic design thing didn’t work out was to open a bakery. One dumb idea I had was to make a pie and muffin hybrid and call them puffins, yes like the bird. I never got to making a name for it but my thought was just to make outrageous flavor combinations for things like cupcakes, bagels, and cakes.
no responses
Say ‘hello’ to Leah Ayer, designer extraordinaire
03/08/17 Agency News # , , , , , ,

Say ‘hello’ to Leah Ayer, designer extraordinaire

A few months ago we sought to find a rockstar designer who could challenge conventions and bring a fresh eye to our clients and their work. Ms. Leah Ayer walked through our door with a portfolio that demonstrated that, and so much more. Her work demonstrated great thinking and execution in design and creative. From her innovative packaging for Converse to her brilliant rethinking of The Great Gatsby, Leah’s work pushes the boundaries on the expected.

Leah spent some time at a few agencies with great reputations after graduating from The Portfolio Center. Crispin, Porter, and Bogusky, and Imbibe, were just two of her stops before landing here at Vigor. In between agency life, she found a love and passion for flowers and floral design, something that often comes through in her work.

As a way to introduce Leah to our audience, we had a short one-on-one chat about food, drink, and design. Get to know our newest design maven in her profound answers below, and check out some of her work below that!


What would you eat for your last dinner? Why?

Pizza! More specifically Antico’s San Gennaro Pizza, because if you have to ask then you need to try it.


What’s your go to beverage/cocktail? Why?

I’ve been into trying new beers lately and I have a lot of fun checking out breweries but I can’t turn down a margarita thats been made with fresh limes. Because tequila.


What do you love to do in your freetime?

I love being outside whether it’s hiking, camping, swimming at the lake, or wading in a creek. I also spend a lot of time watching movies, Tony and I have been working on watching all the movies on the top 100 list since we met 9 years ago. I was raised on TV and VHS tapes.


If you had to open your own restaurant, what would it serve? What would you call it?

Tough question. It would probably be a dessert restaurant, and we’d serve only the best cookies, brownies, cake, pie, and ice cream including adult/alcoholic versions of all these things. I could call it ‘Zerts, the name is a WIP.


Next time you’re in the office, please give Ms. Leah a big high-five and hello! Now, here’s some of her brilliant portfolio pieces:

Publication design and branding Food photography, styling, and design advertising Converse shoe industrial design and packaging design Cardinal Flour food packaging design and branding Great Gatsby book illustration and design

one response