Brand Strategy
& Advertising Ideas
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Following the pandemic, many restaurants introduced QR code menus to support social distancing measures. These digital menus proved to have many advantages, however they weren’t

With the start of the NFL season this past weekend, it’s important to know how to take advantage of opportunities to increase foot traffic. Well,

Ben Jacobs is a chef and a tribal member of the Osage Nation. He’s also a leader in bringing Native American food to the forefront

Earlier this year, Audley Wilson and his partners took their dream – a revolutionary vending machine that makes fresh, made-to-order burgers – and pitched it

In 2023, the restaurant industry suffered 4,500 more independent restaurant closings than openings due to increasing costs, dwindling margins, and a surge in consumer preferences

If you’re a fan of great stories, our episode of Forktales featuring Doc B’s Restaurant & Bar founder Craig Bernstein is for you. Craig shares

If you’ve had a donut, brownie, cupcake or cookie in the past year, you’ve probably had a baked good made with ingredients from Embassy Ingredients.

Bad Chicken has enlisted Vigor to cook up a new look for the brand’s first standalone location and reintroduce “the baddest wings in town” to

Every eight hours, a new Livit designed restaurant opens somewhere in the world and Benjamin Calleja is leading that charge. As the founder and chief